Why Canada’s Economy Depends on Small and Medium Enterprises

2 minute read

When most people think of Canada’s economy, they picture big players: banks, grocery giants, telecoms. But the real engine? Small and medium-sized enterprises (SMEs).

These businesses—ranging from independent law offices and realtors to farmers, shop owners, local manufacturers, and so much more—have 1 to 499 employees and make up 98% of all employer businesses in Canada. They’re the true backbone of job creation, innovation, and community resilience.

A Few Key Things To Know:

  • SMEs employ over 10 million Canadians—that’s almost 90% of the private labour force.

  • Nearly half of Canada’s GDP, which was $3.1 trillion in 2024, comes from businesses with less than 100 employees.

  • In a post-pandemic world, SMEs are leading the way in adapting to remote work, digital tools, and customer expectations that are changing fast.

In other words: Canada doesn’t work without SMEs.

So, Why Does Your Online Presence Matter?

As a proud small business owner, you’re already wearing all the hats. So, it makes sense that things like “fix the website” or “refresh the social media” fall to the bottom of the list.

But in 2025, your online presence is often your first impression. It’s where clients learn about what you offer and decide whether to work with you.

A clean, consistent, and professional online presence isn’t just a nice-to-have anymore—it’s a genuine competitive edge.

Where Fletcher Consulting Comes In

At Fletcher Consulting, I work with SMEs across Canada who are great at what they do—but who need a little help getting their online presence to fully reflect that.

Whether it’s website design, a digital refresh, or a deeper conversation about strategy for long-term growth, I keep things simple, efficient, and tailored to you.

Let’s Keep Building the Country, Together

Running a Canadian SME isn’t just a job. It’s a contribution to a stronger, resilient, and independent Canada.

If you’re ready for your online presence to reflect the real value you offer the country—I’d love to help.

All the best,

Nathan Fletcher-Szierer

Founder, Fletcher Consulting

At Fletcher Consulting, we’re all about informed decision making. This post is informed by:

Business Development Canada

Department of Finance Canada

Innovation, Science and Economic Development Canada

Statistics Canada

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